Why Stock With Us

A Passionate Romance Audience
Readers come here specifically for romance from spicy, soft, dark, or sweet.

Indie Author Friendly
We love supporting indies with flexible terms, author-first pricing, and visibility.

More Than a Shelf
We feature authors in newsletters, events, and social media promotions.

What We Look For

We’re currently stocking:

  • Romance books (all tropes & heat levels)

  • Professionally edited and formatted paperbacks or eBook's

  • Authors with beautiful professional covers

  • Authors with a good social media presence (you don't have to have hundreds of followers)

How to Apply

  1. Fill out the application form below
  2. Include as much information as you can including social medica links, tropes of your books and information about you as an author
  3. We aim to get back to you within 6 weeks if you are successful (check your spam and junk foler)
APPLY NOW

Love Notes from Our Authors

  • Em Solstice

    From the moment I met with Lana she's been a pleasure to work with. She really cares about indie authors getting their worth and competes with Amazon with her royalty ratio. She's always up to hear ideas for marketing your books, creating sales, and most importantly a place to create paperback preorder unlike Amazon.

  • Ava M. Rose

    HEA is not only a brilliant idea but an evolving community I am grateful to be a part of. The team are:
    1. Going above and beyond to support indie authors.
    2. Actively encouraging community involvement for readers and writers.
    I can't recommend them, their events, the HEA community, or ethos enough.

Be an attending author at our 2027 HEA Festival

We’re now accepting author applications for our next book event on

29th May and 30th May 2027, taking place at Aintree Racecourse, Liverpool for our biggest event YET!

This is a wonderful opportunity to showcase your books, meet readers face to face, and connect with fellow romance authors.

We’re looking for a wide range of voices and stories, from sweet to spicy and everything in between. If you write romance, we would love to hear from you.

APPLY NOW